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30974863449

How to Hold a Quarterly Business Review (QBR) Remotely

More and more organizations are conducting Quarterly Business Reviews (QBRs) remotely. The unexpected and unprecedented spread of COVID-19 has mandated that many business meetings happen remotely. But more than that, online QBRs are more efficient, less costly and can be conducted from the comfort of your own home.

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How Translators without Borders Is Fighting COVID-19

Amidst the global COVID-19 crisis, an information pandemic (shortened to infodemic) has also made itself known. It first gained notoriety during the SARS outbreak in 2003 and has returned once again during the current international chaos.

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Subbing vs. Dubbing: Which Is Better for Global Markets?

A picture is worth a thousand words, but a video is worth a million. With online video consumption climbing—45% of users watch over an hour of video content per week on Facebook and YouTube, with over 500 million hours of video watched per day on YouTube alone—it is crucial to ensure your videos are accessible to all target markets, language[…]

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How TikTok Can Help Take Your Brand Global

TikTok has been in the news this week, after the Indian government banned the Chinese app, along with many others, over data security concerns. While it is a setback for the company, it shows their global ambitions and the reach they have built by now—a reach that marketers may still want to pay attention to.

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By and For Localization Professionals: the Globally Speaking Podcast

We are pleased to announce the return of the Globally Speaking podcast. Globally Speaking is an industry-leading podcast for localization professionals hosted by localization professionals. We have made some exciting changes to our format and have booked some of the localization industry’s most innovative and exciting hosts and guests for upcoming[…]

30027734396

Can Pidgin Languages Be Used for Marketing and Advertising?

Pidgin languages—most simply defined as a blend of two languages—are used around the world. Official estimates of the number of pidgin languages vary, but Ethnologue lists a total of 16 pidgin languages with speakers spread around the globe. Nigerian Pidgin English, for example, has an impressive 75 million speakers in Nigeria, Haitian Creole has[…]

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The Future of Translation Quality Assessment: An Interview with Dr. Joss Moorkens

In this world of growing online consumer engagement with products, there are greater volumes of content to be translated than ever before. Consumers are demanding more and more product descriptions, reviews, online help and even social media…and corporations would be wise to provide it all in multiple languages. To handle this much content and at[…]

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The Latest Localization Technology Advancements

As the localization industry adapts to global challenges and changes in the wake of the COVID-19 pandemic, the development of exciting new technologies and the publication of important research findings continue unabated. Join us for a brief look into some of the most important recent developments.

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Everything You Need to Know About Machine Translation for Sign Language

Most of us have not heard of machine translation for sign language, but it’s an exciting technological development that helps people who are deaf or hard of hearing communicate with the hearing world, most of which does not know sign language. Machine translation systems for sign-language can do this by automatically converting signs into text or[…]

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RWS Moravians’ New Normal Under COVID-19

Global citizens have quickly adapted their lives in order to maintain social distance and prevent the spread of the Coronavirus. In turn, RWS Moravians around the world have made changes large and small. In this blog post, our colleagues reflect on how their lives and work are different now and share their thoughts for the future.

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