RWS Moravia Insights Blog

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Seven Tips for Making Your Glossary a Success

You’re seeing lots of linguistic errors in your materials and are struggling to find the root cause so you can nip them in the bud. You know that these linguistic errors are wasting time and costing you money.

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How Will the EU Produce the Next Google or Amazon?

Startup meccas are springing up all over Europe. But not all startup scenes are created equal. In fact, there are just a few that are actually hot enough to be called hotspots — those cities that provide (like the Bay area’s Silicon Valley) established and maturing technology and financial ecosystems that truly support entrepreneurial activity.

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What LSPs Say vs. Mean: Dedicated Team

This is the fourth in our blog series on clichéd terms and phrases often used by LSPs (language service providers). We hope that you, the buyer, will stop when you hear one of these, ponder what is actually meant, and ask the right questions that will help avoid painful misunderstandings.

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What LSPs Say vs. Mean: Global Presence

In this blog series, we discuss terms and phrases often used by LSPs (language service providers) that form common industry parlance on both the buy and supply sides. Note that these are not specific to any LSP, nor is it our purpose to put down our peers and claim high ground (indeed, I am guilty of these myself more often than not).

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What LSPs Say vs. Mean: SEO Localization

In this blog series, we discuss terms and phrases often used by LSPs (language service providers) that form common industry parlance on both the buy and supply sides. Note that these are not specific to any LSP, nor is it our purpose to put down our peers and claim high ground (indeed, I am guilty of these myself more often than not).

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What LSPs Say vs. Mean: The Watering Down of “Localization”

I have the privilege of working with lots of new clients at Moravia. This means that I can find myself talking to people with decades more experience than myself one day, and the next day talking to a green marketing manager who is trying to get their head around this whole localization thing. In my experience engaging with clients large and[…]

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Follow the Money: How Payment and Money Transfer Companies Globalize

Digital money can be local as well as international. Domestically, digital money or digital wallets are used to make payments at your local store, paying bills, or sending money to friends or family living in different parts of the same country. The latter crosses borders mainly for three reasons: remittances (money that immigrants send back home[…]

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Three Ways to Improve Training Content Localization

As humans, we are constantly learning. Your customers want to learn about the features of your product or service. Your sales team wants to get up to speed about the latest innovations in your new release. Your company’s support units need to know your product inside-out to deliver great service to customers. Finally, your employees may want to[…]

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What Global Can Learn from Local

There are the big name disruptors, and then there are those who disrupt them. This is what makes the world of business fascinating: that you can’t stop learning and that you will never know for sure what works where. Small, local businesses often find it difficult to compete with multinational companies, but sometimes they score, too. In this[…]

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Chief Marketing Officers: Localization Is Your Friend

Irrespective of which industry you belong to, every company today is a publishing company. And, when you start going global, so must your content. This is where localization steps in, and this is why Chief Marketing Officers (CMOs) need to understand localization.

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